Saturday, December 1, 2007

Black art

David and Estella must make a presentation for a new office interior. Unlike Steve Jobs, they don’t have two months to practise. Presentation is scheduled for Monday morning and this is Saturday afternoon. They call in Yimou of NQOP.

...

Yimou: You want this contract?

David: We need it to stay in business.

Yimou: Then you should make a DVD for this presentation. Show them and then give them a copy to take away.

Estella: Why not PowerPoint?

Yimou: Too canned-looking. It’s got to be a movie now with 3D walk-through shots to get attention.

David: Video editing and then burning the result to a DVD? Used to be called a black art. I once took a week to shoot and edit and finally get the results on a fifteen-minute short film.

Yimou: Fifteen minutes? Too long for a short film. Especially yours. Ten’s plenty. You can learn iMovie and iDVD in a day. Start at 10 and by 4 have the essentials.

David: Too busy.

Yimou: OK, if you’re too busy, I’ll do it. Got a spiel?

Estella: Here.

Yimou: Hmm. Filming tomorrow, I can edit and burn between dinner and lights out tomorrow night.

...

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